Drawing on over 85 expert interviews, Signed, Sealed… Delivered? explores the value and challenges that businesses find in using certification and labeling as tools to improve economic, environmental and social outcomes across global value chains.
Certification, labeling and the standards-setting organizations behind them have been pioneers in building a more sustainable economy. For businesses, they provide a credible, consensus-set reference point for collective action, access to expertise and networks, and can spur demand for certified or labeled goods. But the very traits — governance and inclusiveness — that make consensus-based standards so useful as credible mechanisms for collective action also pose challenges for businesses seeking to move quickly and to differentiate themselves in the marketplace. And like any tool, certification and labeling have limits — including limits to scale.